LAPP, Florham Park, N.J., will be showcasing its data cable technology at Automation Technology Expo (ATX) West—Booth 4361.

As part of its product showcase, LAPP will highlight the ways its ETHERLINE and UNITRONIC series overcome the challenges faced by many industrial data cables — including balancing high data rates with the ability to withstand demanding environments. ETHERLINE industrial Ethernet cables provide greater flexibility and faster response times, while UNITRONIC fieldbus cables enable reliable data transmission for industrial machinery, plant engineering, and warehousing systems.

LAPP will also present at the ATX West Smart Manufacturing Innovation Summit on February 7. Led by Keith Myrick, Chief Technology Officer of LAPP USA, the session will explore the latest layer in the automation pyramid—Industrial Data Communication (IDC).

Lapp USA
www.lappusa.com